SEO Content Executive

We are a Sunday Times Top Track 100 company and one of the UK 's fastest growing privately owned companies. The Range has grown enormously since its inception in 1989, and now has over 200 stores nationwide. People are at the heart of our retail concept, and we want to invest in our staff and make the future extraordinary.

As a result of our expansion plans, and our continued ongoing success we are seeking a dynamic SEO Content Executive to be based at our Office in London.

About the Role:

We are looking for a creative and data-driven SEO Content Executive to help drive organic growth across all CDS Superstores brands. Working closely with the Group SEO Manager and wider Digital team, you will create and optimise content that improves search visibility, attracts new customers, and supports commercial objectives.

This role combines content creation, keyword research, performance analysis, and SEO best practice. You will also play a key role in website migrations and support emerging search trends, ensuring our content performs effectively across both traditional search engines and AI-powered search experiences.

Responsibilities:

  • Conduct keyword research and identify opportunities to drive organic growth.
  • Optimise category, product, landing page, and editorial content.
  • Create SEO-focused content briefs for internal teams and external partners.
  • Support the development and delivery of content strategies based on customer search behaviour.
  • Identify content gaps and opportunities through competitor and performance analysis.
  • Improve on-page SEO elements including titles, meta descriptions, headings, and content structure.
  • Support internal linking strategies to improve user experience and search performance.
  • Collaborate with Trading and Category teams to optimise priority commercial areas.
  • Monitor rankings, traffic, and content performance, making recommendations for improvement.
  • Support the creation of evergreen content, buying guides, and inspirational articles.
  • Ensure all content aligns with brand guidelines and SEO best practice.
  • Support content audits, optimisation, and migration during website replatforms and redesigns.
  • Contribute to GEO (Generative Engine Optimisation) and AEO (Answer Engine Optimisation) strategies to improve visibility in AI-driven search environments.

Person Specification:

Essential

  • Experience within SEO, digital content, ecommerce, or a similar digital marketing role.
  • Strong understanding of keyword research and on-page SEO principles.
  • Excellent written communication skills and strong attention to detail.
  • Ability to interpret search, traffic, and performance data to identify opportunities.
  • Experience using SEO and analytics platforms.
  • Understanding of customer search behaviour and content optimisation best practices.
  • Strong organisational skills with the ability to manage multiple priorities and deadlines.
  • Confidence working with multiple stakeholders and across different brands.
  • Experience supporting SEO or content activity during a website migration, replatform, or major site redesign.
  • Practical understanding of GEO and AEO and how content should be structured for AI-led search experiences.
  • Analytical mindset with the ability to balance creativity and commercial objectives.
  • Proactive, self-motivated, and eager to identify new opportunities for growth.

Desirable

  • Experience within a retail or ecommerce environment.
  • Experience creating content briefs and working with external agencies, freelancers, or content partners.
  • Knowledge of content management systems and website publishing processes.
  • Experience creating buying guides, category content, or long-form editorial content.
  • Understanding of emerging search trends, AI-driven search technologies, and content optimisation techniques.
  • A passion for digital marketing, SEO, and staying up to date with industry developments.

What we offer:

  • Competitive salary
  • Pension
  • Long service awards
  • Employee discount
  • Cycle to work scheme

Position: Permanent, Full-time

Hours: Monday – Friday, 08:45am – 17:30pm.

Location: London & Hybrid - 2 days per week onsite.

Back to blog

Other Jobs To Apply

No other job posts for this day.

Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...